A Movement and Cultural Ecosystem

For more than 28 years, Armentality has brought together dance, wellness, creativity, and community to inspire more vibrant, connected, and meaningful lives.

 

OUR STORY

For more than 28 years, Armentality has been an evolving movement and cultural organization dedicated to artistic freedom, personal transformation, and the celebration of human diversity.
Founded by Laura Armenta, Armentality was built on the belief that movement is far more than physical activity—it is a pathway to self-discovery, creative expression, cultural understanding, and human connection.

Through dance, yoga, wellness practices, educational experiences, performances, and community engagement, Armentality invites individuals to explore their potential, deepen their awareness, and cultivate meaningful relationships with themselves and others.
At its heart, Armentality honors the people, cultures, and traditions that have shaped movement practices throughout the world, fostering respect, appreciation, and a broader understanding of our shared humanity.

OUR MISSION

Armentality exists to unlock human potential through movement. Through dance, wellness, cultural exploration, and embodied education, we create transformative experiences that cultivate artistic freedom, self-discovery, empowerment, and meaningful human connection. We honor the diverse traditions, cultures, and communities from which these practices emerge while inspiring individuals to live with greater awareness, confidence, vitality, and purpose.

OUR VISION

To be a leading movement and cultural ecosystem where artistry, wellness, education, and cultural appreciation converge to inspire more connected, creative, empowered, and conscious lives.

MEET the FOUNDER

LAURA ARMENTA


Mexican-born choreographer, educator, performer, and movement pioneer Laura Armenta founded Armentality in West Michigan in 1998 with a simple yet powerful belief: Movement has the ability to transform lives.
What began as an artistic vision evolved into a multidisciplinary movement and cultural ecosystem where dance, wellness, creativity, education, and human connection intersect. Guided by a deep respect for the cultures and traditions that shape movement practices around the world, Armentality was created as a place where individuals could explore their potential, celebrate diversity, cultivate confidence, and reconnect with themselves through embodied experience.

With more than four decades of professional experience spanning Contemporary Dance, Global Movement Traditions, Somatic Practices, Wellness Education, and Performance, Laura continues to lead Armentality with a commitment to Artistic Excellence, Cultural Appreciation, lifelong learning, and Human Transformation.
Through every class, workshop, performance, and community experience, her mission remains the same: to help people discover the power of movement as a pathway to creativity, vitality, connection, and a more meaningful life.

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MEET the PEOPLE behind ARMENTALITY

 

ARMENTALITY ADVISORY COUNCIL

Laura Armenta
Founder & Visionary Director

The Armentality Advisory Council comprises respected artists, educators, wellness professionals, scholars, and community leaders who provide insight, expertise, and thoughtful guidance to help shape the future of Armentality and its growing community.

Saul Aguirre
Strategic Advisor, Interdisciplinary Arts & Creative Innovation

Mike Banno
Strategic Advisor, Visual Storytelling & Media Production

Rene Benton
Strategic Advisor, Performing Arts & Creative Leadership

Elisa Besteman
Strategic Advisor, Movement Education & Organizational Sustainability

Marco Antonio Coronas
Strategic Advisor, International Programs & Retreat Development

Marguerite Cox Erlandson
Strategic Advisor, Design, Aesthetics & Cultural Engagement

Randal Jelks
Strategic Advisor, Cultural History & Social Impact

Priscilla Kimboko
Strategic Advisor, Longevity, Leadership & Strategic Partnerships

Kaylee Koslowske
Strategic Advisor, Organizational Development & Artistic Programming

Guillermo Lopez
Strategic Advisor, Corporate Strategy & Organizational Insight

Erick Pichardo
Strategic Advisor, Multicultural Arts & Creative Collaboration

Bincy Sines
Strategic Advisor, Financial Wellness & Stewardship

George Quinzler
Strategic Advisor, Wellness Programing & Lifestyle Education

HONORING those who HELPED shape our JOURNEY

We gratefully acknowledge the mentors, teachers, collaborators, and supporters whose wisdom, encouragement, and belief in our vision helped shape the foundation and continued evolution of Armentality.

Kim Driver
Kevin Flood
Hussam Karadsheh
Bernice Peters
Till Peters
Victoria Upton